DTLR + New Balance Team Up for Grey Days Celebration at La Vie in Washington, DC

DTLR and our good friends at New Balance once again made this year’s Grey Days a memorable experience. We took over the rooftop at La Vie at the Wharf in Washington, D.C. and hosted an all-day brunch shedding light on the infamous Grey Day movement that New Balance has been cultivating for years. The fits were on point, the variety of Grey New Balances were flourishing, and the food and drinks were aplenty. We had DJ Quicksilva on the 1s and 2s keeping the party rocking from start to finish. Both DTLR and New Balance continue to be a staple in the DMV area, and more importantly across the country and worldwide.

Celebrating an important, annual moment in sneaker culture like Grey Days is always a pleasure and this year was no different. Check out the full recap below if you missed out!